For Jennifer Crosby, entering the real estate world was a serendipitous event. She was working three jobs, and one of them was a receptionist position at a local real estate company. Jennifer became interested in the industry and soon wanted to become an agent, and she received her license in 2002. She hasn’t looked back since and has enjoyed every minute of her career. Today, she has three agents working with her, Cathy Rogers, Shannell Vela and Candis Gleason, focusing on El Paso county in Colorado. The majority of Jennifer’s business comes from repeat clients or referrals, a testament to her superior service and work ethic.
“I think they come back to me and refer me because I focus on building a relationship with them. I see it not just as a transaction, but as something more meaningful,” she explains. “I treat people like family. I watch their kids grow up and graduate from high school. It’s pretty cool.” When working with Jennifer, clients become a part of her life forever, and they feel comfortable asking her for advice or checking in with her even when they’re not looking to buy or sell. “We do not have drip campaigns or mailers, we host client events and I am often invited to their special events or graduations,” she says. And for those who are looking to move but not sell, Jennifer also offers property management. By providing a full range of real estate services and continual support after the transaction, Jennifer makes a lasting impression on everyone she encounters.
When it comes to marketing, Jennifer also goes above and beyond, offering staging services and social media advertising. “We also focus on pre-marketing, where we list a property as ‘coming soon’ before it’s on the market,” Jennifer explains. For each listing, no matter the price point, Jennifer and her team make sure it is looking its best and is seen by as many people as possible.
After the transaction, clients often leave glowing reviews about their time together. One recently said, “Jennifer is my hero! Her compassion, professionalism and desire to do the absolute best for her clients made our experience wonderful. From the moment she became involved in our process to buy our home, things went smoothly. She is clearly a talented problem solver and someone who always puts the interest of her clients first and foremost. Working with her was amazing and I highly recommend her.”
When Jennifer isn’t working, she’s staying involved with the community. Every Christmas, she and her team supply presents, a tree and food for a family in need. This year they also participated in the American Warrior Initiative, as well as Project Healing Waters. She believes in giving back to her community, and to those serving in our military who have sacrificed so much for us. Jennifer also loves traveling for fun, exploring new countries and learning about different cultures, and spending time with her cherished family. Her son, Dylan, currently serves in the U.S. Army, and daughter Zayla, a recent high school graduate, plans on following in her mother’s footsteps in the real estate industry.
As Jennifer looks towards the future, she is planning to maintain her current momentum and keep providing great experiences for her clients. Her passion is helping people make good decisions around the biggest investment that they might make in their lifetime. “It doesn’t feel like work at all. I get to drive around and meet new people every day. It’s such a fun career.”
For more about Jennifer Crosby, please call 719-291-3168 or email jennifercrosbyworks4u@gmail.com.
Originally published in Top Agent Magazine